Digital 2.0: Defining & Understanding Digital Marketing

– April 19, 2018 

What does digital mean to you? If your first thought is a nightstand clock, you’re late to the party. Digital has changed the way we sell products. Heather LeMoine, marketing director for the N.D. Tourism Division will discuss digital media strategy and how N.D. Tourism is geo-targeting and maximizing their marketing budget.

Click here to register.

Members: $20
Non-members: $30
Lunch is included.

Communicate Stronger 2018

May 17, 2018

Culture is the single most important factor in organizational success or failure. It tells employees how to behave, how to do their jobs and how “things are done around here.” It also communicates your values to your customers. But would your employees, middle-management and executives all describe your culture the same way? How about your customers?

Communicate Stronger 2018 is a full-day seminar focused on the role communications plays in a values-based company culture. Learn the benefits of values-based leadership, the fundamentals of change communication, the mechanics of communicating across generational cultures, and the importance of identifying brand ambassadors.

Culture IS communication. How is your message coming across?

Click here to register

Advance registration is required. Tickets are $95/IABC members and $125/non-members. Breakfast and lunch will be provided.

Communicate Stronger 2018 is hosted by the Great Plains Chapter of the International Association of Business Communicators. 

MEET OUR KEYNOTE SPEAKERS

 

MORNING & AFTERNOON KEYNOTE: ALEX DORR

Alex Dorr will provide insight on change communication and ditching drama in the workplace. Based on Cy Wakeman’s Reality-Based Leadership philosophy, his presentations will provide simple tools and techniques to eliminate drama, deliver up employees who say yes to what’s next, and cultivate accountability, not engagement, to drive big business results.

Alex’s journey with the Reality-Based philosophy began in his internship with Reality-Based Leadership. Over the next several years, he became a practitioner, living by the philosophy and determined to put its principles to the test. Today, he is a full-time member of Cy Wakeman’s team and a certified facilitator, collaborating with organizations to change their mindsets and succeed in spite of the challenging circumstances they face.

 

LUNCH KEYNOTE: KOSTAS VOUTSAS

Kostas Voutsas will explore secrets to successful communication when dealing with generational, regional and cultural differences in his presentation, “From Suits to Tattoos: Bridging the Generational Gap.”

A native of Greece, Kostas has been teaching management and human resources courses for more than 20 years He is a tenured Professor of Business at Dickinson State University (DSU) at the Bismarck location. He is also a speaker, author, corporate trainer and motivational speaker. His book Secrets to Making Diversity Work discusses gender, cultural and generational differences. 

SPEED PRESENTATIONS & PANEL ON VALUES-BASED CULTURE
Learn the role communications plays in reinforcing organizational values
and what your organization can do to help shape company culture.

MODERATOR: BRIANNA LUDWIG

The marketing manager at the N.D. Department of Commerce, Brianna Ludwig supports staff through marketing and communications in their mission to lead North Dakota’s effort to attract, retain and expand wealth. She manages internal communications and has a strong interest in aligning corporate culture with their strategic plan, focusing on values and building employee engagement. Brianna is a 2009 graduate of the University of Mary. Outside of the office, she and her husband Garrett chase after two kids, Charlie, 4, and Grace, 2.  

PANELIST: TIFFANEY HOLM

Tiffaney Holm is the talent development manager at Sundog in Fargo, where she combines her passions of training, retention and employee engagement with her ability to inspire others to be their truest, best self. She believes her Patronus is a unicorn and says “rainbow” is her favorite color. She is fluent in English, sarcasm and song lyrics. She and her husband Josh are the enjoying the nonstop adventure of parenting their three children: Quinn (4) and twins Sophia and Owen (10). 

PANELIST: JULIE PETERSON-KLEIN

As EVP | Chief Culture Officer at Bell Bank, Julie Peterson Klein leads the mission of “Happy Employees! Happy Customers!” She inspires team members to live the company’s values of promoting a family atmosphere, providing unequaled personal service and paying it forward by giving back to the community. Julie has 25 years of banking and management experience, the past 19 with Bell, where she leads the company culture and human resources teams. Julie is a certified senior professional in human resources and a member of the FM Human Resources Association and the Society of Human Resources Management.

PANELIST: SISTER MARIAH DIETZ

Sister Mariah Dietz, a native of Sentinel Butte, N.D. and graduate of the University of Mary, currently serves as vice president of mission integration at CHI St. Alexius Health. She began her career as a nurse at St. Alexius Medical Center. After completing her doctoral degree in nursing at Catholic University of America, she taught graduate nurses and served as the dean of the nursing and graduate nursing programs at the University of Mary. Sr. Dietz is a member of the Benedictine Sisters of Annunciation Monaster

BUILDING UPON THE CULTURE OF
A HIGH-PERFORMING, CITIZEN-FOCUSED TEAM
Cheri Schoenfish is partnering with state governments to enhance performance and
productivity. She’ll discuss why culture is at the heart of transformation and how
listening systems are critical. She will discuss the role organizations can play to
facilitate a unified approach and spur innovation. 

SPEAKER: CHERI SCHOENFISH

Cheri Schoenfish has always called North Dakota home. She was born in Bowman, raised in Dickinson and now lives in Fargo with her husband and three children. After earning a business degree from Dickinson State University, she spent 14 years working in training and human resources at Great Plains Software. Since Microsoft acquired Great Plains in 2001, she has served in a variety of  leadership roles at the national and global levels. Her work has given her and her family the opportunity to see the world and live in Australia for 2 years before returning to Fargo. Cheri currently serves on the board of the Plains Art Museum in Fargo.

MINDFUL ME, MINDFUL YOU: MINDFULNESS IN THE WORKPLACE
Mindfulness can improve our ability to find calm and improve our attentiveness to our
surroundings. Through readings and exercises, Heidi Demars will explain the benefits
of seeking mindfulness and how it can help to balance the stressors of life.

SPEAKER: HEIDI DEMARS

Heidi Demars is a multi-passionate community leader and founder of Mindful You Mindful Me, a consulting practice dedicated to teaching mindfulness and meditation to children, educators, and organizations. She is a certified mindfulness educator, and her work is rooted in mindfulness based stress reduction. Heidi was the recipient of a 2-year Leadership Fellowship with the Bush Foundation and was featured as a 2016 TEDx speaker for her work with Heart-Centered Leadership.

Heidi teaches mindfulness to children and teens to help them cultivate compassion, empathy, build inner-strength and resiliency, and to manage stress. She believes this work will begin to transform our classrooms, boardrooms and communities into more compassionate, inclusive, cooperative spaces. Heidi also trains educators and administrators in conscious communication and mindfulness in the workplace.

Tentative Agenda

8 a.m. Breakfast/Registration
8:45 a.m. Welcome
9 a.m. Speed presentations & panel on values-based work culture
Sister Mariah Dietz, Vice President of Mission Integration, CHI St. Alexius Health
Tiffaney Holm, Talent Development Manager, Sundog Interactive
Julie Peterson Klein, Chief Culture Officer, Bell Bank
10 a.m. Building upon a culture of a high-performing, citizen-focused team
Cheri Schoenfish, Chief People Officer, State of North Dakota
10:45 a.m. Reality-Based Leadership: Ditching the Drama & Turning Excuses into Results
Alex Dorr, Keynote Speaker/Expert Facilitator, Reality-Based Leadership
12 p.m. From Suits to Tattoos: Bridging the Generational Gap
Kostas Voutsas, Assistant Professor of Business, Dickinson State University
1:45 p.m. Change Readiness: Ensuring Your Teams are Ready for What’s Next
Alex Dorr, Keynote Speaker/Expert Facilitator, Reality-Based Leadership
2:45 p.m. Mindful Me, Mindful You: Mindfulness in the Workplace
Heidi Demars, Founder/Director of Education and Training, Mindful You-Mindful Me
3:45 p.m. Closing Remarks
4 p.m. Adjourn

 

Event Sponsors

                                               
                                               
 

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Communicate Stronger 2016

CFYHBIGUkAAL0M8.jpg-largeAre you ready to raise your game when it comes to using technology in your communications and marketing tasks? Well this is the day for you!

We’ll start the morning with a data mining workshop geared at the intermediate and advanced levels, have a bite to eat and finish the day with quick sessions where your colleagues will share how they are implementing technology tools in their workplace. Not only will you walk away with practical information you can apply the next day, but you will enjoy an entire day sharing and laughing with other communication professionals from the area.

So, game on! Register today.

http://iabcgp-commstronger.eventbrite.com

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*Please note: If your employer becomes a sponsor, your registration may be free. Check on that before registering!